Thursday, 24 December 2015

BLOGMAS #14 | The Reality of Blogmas

It's currently 23rd December and before this post I managed a grand total of 13 Blogmas posts. This year I promised myself that I was going to complete Blogmas, and then continue to blog daily for as long as I can. I love my blog, it is my happy place and I wouldn't change it for the world, but life gets in the way sometimes.

December has been an incredibly scary but exciting month for me already. I took some massive risks, and yes they have definitely paid off, but it's not an easy thing to do. I'm in a very good place at the moment and after a few very shitty months, I'm pretty proud to say that I deserve to be as happy as I am at the moment. My blog does suffer heavily when I get sidetracked in life, and I hate the fact that over the 2 year period that I've had my blog I've never stuck to a schedule, it's not something I've ever been good at.

I had so many plans for posts throughout December. I had everything planned in a spreadsheet and it really all was there for the taking, but life gets in the way, things change. I found Blogmas so fun at the start because I had all my photos taken ready for the posts so I just needed to write them and I have about 5 scheduled before December even started. It was an uphill cycle from that, the weather was awful which meant I couldn't take photos, and Blogmas didn't seem so fun anymore. I was stressing about posts, I was getting worked up because I wasn't posting on time and it just wasn't what I wanted Blogmas to be for me. I tried to keep posting but in reality I wasn't happy with it, so it just wasn't going to happen.

I thought I'd put together a few tips for Blogmas, for me to look back on next year so I am a lot more prepared! Hopefully I will complete it next year...

Be Organised | I recommend that you literally organise everything you possibly can in preparation for Blogmas, I thought I'd done this, but when it came down to it I was seriously lacking organisation. Plan your posts in advance, know what photos you need to take, create a schedule. It will all help a great deal.

Schedule Posts | If you can write a post daily I will actually bow down to you, I can't do it. There are days when I don't even sit down with my laptop due to being busy with work and college, so scheduling is my absolute life saver.

Be Consistent | I find posting at the same time everyday works for me, as people know what time to come back to your blog to read the next post. If you're doing Blogmas but not posting daily, let your readers know. They're more likely to stop reading if you lack posts or the consistency drops, which is something I found massively this year as I wasn't posting regularly.

Don't Beat Yourself Up About It | If you miss a day, don't beat yourself up. I know I said being consistent is important, but seriously do not get worked up if you miss a post or if something goes wrong. Blogmas is supposed to be fun, and if you're getting stressed over it, it's not worth it. Take a break, take a step back and start writing again when you can. It is not the end of the world.

Make Sure You're Enjoying It | I can tell you now, if you're writing for Blogmas for your readers and not for yourself then it's going to be a hell of a lot harder to get quality content out over the month. Daily posting is hard and you have to be really into it to complete it, if you're not enjoying it I would seriously evaluate why you're doing it, what you're doing it for and weigh up the pros and cons. Blogging is not supposed to be a chore.

If you're struggling to get views on your Blogmas posts, as you're posting so much more than usual and sometimes readers can't keep up, here's a few tips to help:

Comment on other Blogmas posts | This is one of the best ways to get your Blogmas posts out there. I've found that going through '#blogmas' on Twitter is a great way to find other people doing Blogmas, and everyone always appreciates comments so share the love a bit. If you comment, people are more likely to comment on yours and see you're doing Blogmas.

Share on Social Media | This is a no brainer for me. Social media is my main source of views, especially through Twitter. Again, use #blogmas in your tweets, I've found it to be a great help for views. I like to post photos on Instagram about the post too after it's gone live to let people know there's a new post up, as I have a very different following on Instagram to my Twitter. I personally suck at using my Facebook page, which is something I will hopefully get better at, but I've found sharing things on my personal Facebook to be a great help as friends and family are more inclined to share the posts.

Make It Obvious | Tell literally everyone that you're doing Blogmas, tweet about it, instagram it, shout it from the rooftops. Word of mouth is one of the best forms of advertising. Tell your family and friends if they know about your blog, keep reminding people on Twitter that you're doing Blogmas. I've gone through Twitter a few times this year and seen a few bloggers are doing Blogmas just by them tweeting about it, and I've then gone on a huge reading spree of their blog. Keep people updated on everything and they should keep coming back to read.

I may have failed at Blogmas, but I hope this post will encourage me to attempt it next year and be a bit more organised. Did you attempt Blogmas this year, or are you attempting it next year?

Check out: By Adriana | Cake Crumbs and Pages | Cakey Dreamer | Chloe Harriets | The Beautiful Bluebird | Dainty Desires | Beauty and the Girl | Laurcaud | 

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